The All New

Luun Sofa

Now in Dream Colours
From $2,970 or $82.50/mo. for 36 mo.*
See Catalog
Why Luun Exists

At some point, every room started to look the same.
Not because people lost taste.
But because the market stopped making things with soul.

Our product exists to push back against the era of sameness.

Dream Colours

Not One Colour A Whole Mood

Dream Colours are Luun’s exclusive new colour system — developed to bring more depth, texture, and visual life to your living space. Each colour is made from three different toned yarns. Up close you see can see each individual yarn. From across the room they blend together to create rich and dynamic gradients.

Jade Luun couch angle 1
Jade Luun couch angle 2
Jade Luun couch angle 3
Jade fabric closeup
Jade lifestyle image
Aqua Luun couch angle 1
Aqua Luun couch angle 2
Aqua Luun couch angle 3
Aqua fabric closeup
Aqua lifestyle image
Peach Luun couch angle 1
Peach Luun couch angle 2
Peach Luun couch angle 3
Peach fabric closeup
Peach lifestyle image
Jade
Performance Fabrics

The everyday side of Deep Comfort

Performance Fabrics are Luun’s classic everyday surface — softer to the touch, easy to style, and selected for stain-resistant properties that make daily lounging easy and low maintenance.

Off-white Luun sofa image 1
Off-white Luun sofa image 2
Off-white Luun sofa image 3
Off-white Luun sofa image 4
Dark Grey Luun sofa image 1
Dark Grey Luun sofa image 2
Dark Grey Luun sofa image 3
Dark Grey Luun sofa image 4
Off-white

Inside the design

Built from the inside out.

Every layer has a job: structure underneath, cloud suspension in the middle, and a soft removable cushion system on top.

Luun reinforced frame

Frame

Reinforced Frame.

This is Luun’s third frame design, built with hardened plywood panels, reinforced perimeter rails, internal cross supports, and added C-supports across key load points. The seat deck combines structural wood support, tensioned webbing, steel S-springs, and metal spring clips to distribute weight more evenly across the full sofa base.

Luun base softness layer

Base

The Softness Layer

This isn't a couch with cushions on top. It's a couch built around cushions. The backrest and base perimeter use 55 kg/m³ high-density foam for soft, stable support. Through the center weight-bearing zone, pocket coils carry the bulk of the load with an added foam comfort layer above them, so you get a softer, deeper weightless feeling without ever feeling a thud.

Luun shape-keeping cloud cushion

Cushion

Cloud Cushion

Each cushion uses a memory foam insert surrounded by soft faux-down fill. The memory foam gives the cushion a stable core so it can hold its shape, while the faux down creates the soft, sink-in surface feel. Unlike traditional down or feather-filled cushions that can bunch, flatten, or lump after heavy use, this construction helps the cushion recover cleanly and stay evenly soft over time.

Value comparison

Per square foot. The value is obvious.

The Restoration Hardware Cloud Couch® set the benchmark for deep, oversized, sink-in comfort. We studied what makes it exceptional: the proportions, suspension, and density. Then we built Luun to match that standard — and engineered the cost down.

Restoration Hardware
Fully Assembled Frame
×
Cushioned Back Support
×
Luxury Fabric
×
Cloud Suspension
×
Large Enough For Lounging
×
Minimal, Modern Design
×
Authentic Cloud Couch
×
Sofa Depth
44.1"
37.4"
Cielo
45"
Price 4-Piece Modular Set
$2,599
$2,780
$14,190
Price Per Square Footage
$45
$71
$260
Comparison is for general shopping context only. Pricing, dimensions, configurations, availability, and competitor specs may change.
Value Proposition

No huge staffs.
No physical stores.
No salespeople, or bloat.
No generic, white-label designs.
No free couches to influencers.

We focus entirely on scaling your dream couch for the lowest price possible.